POWER TO THE MEETINGS
The methodology for creating memorable events
Every events planner’s wish is not only to satisfy the participants’ needs but also to inspire them. The power of events lies in the co-creation and the contact of participants with the organiser’s idea. The moment when a spark of creative energy is lit between participants and organisers is limited and therefore requires careful planning.
The process of planning events at our agency is simply called “Power to the meetings”. Even with events, we need a very strong skeleton for good composition. The methodology that we use is based on many years of experience and is inspired by the Danish Meetovation methodology. In order to develop the positive experience of the participants, we follow the logical phases by using a variety of tools integrated into every event and led by certain rules that can only be learnt by time and through experience.
“Power to the Meetings” is a concept that advocates quality events and greater responsibility towards participants, the environment, and ourselves. It is not merely a way of organising events, but a way of life.
The concept focuses on having an agile approach to event participants. Together with clients, we strive to find an answer to the question WHY? By doing so, we effectively tailor events to the needs and wishes of participants and clients.
Since the very beginning, we have been using a combination of various methodologies. Crucial among them is design thinking and scrum, as well as classic project management. By implementing such techniques in practice, we have achieved flexibility and strongly increased the creative side of our events.
Segment: Focus on participants
We can count attendance, whereas closeness can only be felt
1. Participant satisfaction
We respect and make participants happy
2. Extraordinary experience
We make wishes come true
We strive for measurable quality
Segment: Constant change
Changes are recurring
4. Responding to changes
Events are constantly adapted and improved
5. Rapid testing
We test new ideas and consequently reduce risk
6. Quick learning
We learn from mistakes
Segment: Team action
Anything is possible with the right team
We create with motivated teams, as work is based on trust
Reducing unnecessary work
9. Fast project cycles
Simultaneously coordinating several activities
Segment: Social responsibility
10. Environment responsibility
We build relations on transparency
Encouraging the path from communication to dialogue
Our methodology offers a framework, inside of which we can implement several processes and techniques. The primary composition consists of 10 segments that have proven effective even in the transitional phase to digital events (online, hybrid and virtual). The segments are encapsulated below.
2. PARTICIPANT JOURNEY
5. CREATIVE SET UP
6. SPEAKER MANAGEMENT
9. GREEN THINKING
The secret ingredient for energy: ROCK'N'ROLL
Successful event organisers know how important it is to organise an event with love and positive energy. You need to know how to create the flow of energy between the organisers and participants, the speakers and the audience, the sponsors and the crowd. The event venue has to have a flow as well, like rock festivals or large airports. Above all, to create good energy we have to check the three basic event elements. First is the element of surprise. Some also call it a ‘first impression’. The second element is communication, that is before, during and after the event, transmitting the energy all the way up to the heights of modern hybrid communication of social media. Thirdly, and lastly, is the element of an effective dramaturgy, which includes the ambience of the venue, design of the stage, light and, for the true congress rockers, also great rock riffs, or, in other words: each event must have its own colour and sound.